Meet Rani Sweis
May29

Meet Rani Sweis

Rani Sweis is the owner and Creative Director of AtticSalt. AtticSalt is a brand and design studio that is “hell-bent on telling captivating stories and building brand identities that connect with people on a deeper level.” What part of Arizona do you call home? I’m on the border between Arcadia and Old Town Scottsdale. How did you get started as an entrepreneur? As the son of a serial entrepreneur, I guess you can say I was...

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Why every business needs a mobile strategy
May19

Why every business needs a mobile strategy

By now, every business owner should know they need an online presence to succeed in the modern consumer climate. However, some business owners may not realize how important it is to develop a strategy specific to mobile viewing. In today’s environment, consumers increasingly rely on smartphones and tablets to access online content. In fact, mobile browsing accounts for at least one-third of all web traffic—and  in several countries,...

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Get your tickets to Meltdown in the Desert
May15

Get your tickets to Meltdown in the Desert

Coming to Phoenix this June is Meltdown in the Desert, a social media marketing-focused event that will provide attendees with lasting knowledge on how to use social platforms to create successful businesses. This is the event’s second run in the Valley, and is an absolute must-attend for seasoned and beginning entrepreneurs alike. Meltdown in the Desert will be hosted by Galvanize, a tech-based learning and co-op workspace that just...

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Meet David Freedman
May12

Meet David Freedman

David Freedman is the co-founder of Freestar. Freestar helps website owners monetize their sites. People typically start a website because they’re passionate about a topic, but when it comes to monetizing that website, most of them don’t know how to navigate the confusing world of digital advertising.  They also may not want to invest in an ad ops team or other hires they need in order to maximize potential, like data scientists and...

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Use ClearVoice’s data study to market in the right place at the right time
Feb10

Use ClearVoice’s data study to market in the right place at the right time

Ten to twenty years ago, when the Internet wasn’t quite a part of people’s daily lives, it was enough for companies to simply create new content and throw it online. Now, doing so just constitutes a shout into the void. Today’s businesses have to be diligent and attentive in choosing where and when to post their content. Of course, the perfect time and place is different for each industry. Business journals can find their readers on...

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